Case Study :: Trade Show Booth

Located in Russia, Luxoft was seeking to establish itself in the US and knew it had to do so both virtually and in person at conferences and trade shows. Since they had invested time and energy in a new image and supporting communication tools they knew that a generic, off-the-shelf trade show booth could not capture the multi-dimensionality of their company’s offerings.

Communication via Design created a highly functional, highly impactful trade show booth, but kept it lightweight in order to keep shipping costs to a minimum. The booth was also modular, enabling Luxoft to bring part or all of it trade shows and conferences big and small. The booth was also designed so that Luxoft employees could easily set it up and break it down without outside assistance.

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