How do you keep your brand colors consistent across all print materials?

Posted on by Webmistress

Start with the right color profiles—CMYK for standard print, and Pantone (PMS) when exact color matching is crucial. Collaborate with your printer and provide detailed specs. Maintain a brand color guide with CMYK, RGB, HEX, and Pantone values for all applications. Test printing on each material type to ensure accurate results.